4 Tips to Take Advantage of the Summer Slow Down

Unfortunately every summer there is a lull in sales, visits and interaction online and some niches more than others. The kids are out of school, the families are getting ready for vacations and some just take the time to unwind and unplug from technology for a little while. 

This can be a perfect time for internet and affiliate marketers to update their sites, check their links and do an overall sprucing up of their sites and advertising campaigns. 

I would like to share with you a few things that you can do to get yourself and your site ready for when things pick up again. 

1. Install a Link Checker for your blog. WARNING: If you have Google Adsense or Adwords or any kind of pay per click on your site, remove or disable them before installing and running this plugin. Link checkers will check the ads too and it may look like you are committing “click fraud” as it is sometimes called. I use Broken Link Checker by Janis Elsts. There are others you can try but always make sure they say whether they have been checked and are compatible with your WordPress theme. 

2. Go through your posts and pages and update any mention of programs or tools that you did work with and/or still work with. I suggest not removing the post or page but updating the status with something like: “I am no longer associated with this program” and maybe redirect to one that you are working with. 

3. Photos and graphics. Along with checking links, sometimes graphics disappear too. Check their links and replace if needed. 

4. Update and clean up your computer. If you allow manual upgrades of your computer, that should already be taken care of. If not, then you need to go and see that your operating system upgrades are up to date. Over time, when we work with files, graphics, videos, etc., there is so much that accumulates on our computers that we don’t really use any longer, whether it’s software you tested and didn’t like or continue to use; there may be the installation files you can get rid of.

How many times have you taken a picture just trying to get the right one? Did you get rid of the ones you didn’t use? I know I forget to do that half the time. There are obviously things that you do want to keep and it would free up some space on your computer if you removed it. 

So purchase a thumb drive or an external drive to store your pictures, videos, etc. on and/or back them up to a cloud storage like DropBox. DropBox gives you 2.5 GB of free space and that is quite a lot of space you can recover from your computer. 

For example, I had so many pictures, videos, etc. on my computer that when I ran Microsoft Security Essentials overnight, it was still scanning in the morning at almost 11 hours and was still not done; showing that I had entirely too much junk on my computer. 

So use these 4 Tips to Take Advantage of the Summer Slow Down and be ready when people are back from vacations, the kids are back in school and they are ready to burn up the internet wires again. 

Do you have any tips that you would like to share with my readers to help with the organization and clean up?  Share them in the comments section below. 

Thank you for your visit. I hope you enjoyed your time here. 


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